Adam Krużyński is Leading the New Subsidiary
Shelly Group is accelerating its international growth by opening a new subsidiary in Poland, one of Europe’s fastest-growing smart home markets. The move reflects the company’s strategy to strengthen its local presence and meet the rising demand for intelligent automation.
Leadership Appointment
To lead operations, Shelly has appointed industry veteran Adam Krużyński as Country Manager. With over 20 years of experience in the smart home sector, he brings deep market knowledge and a strong network. “Poland is a priority market within our geographic expansion plans,” said Wolfgang Kirsch, Co-CEO of Shelly Group. “With Adam Krużyński at the helm, we’re positioned to scale quickly and unlock the country’s full potential. We expect to see strong sales and earnings contributions starting in 2026.”
Market Rollout
Krużyński will oversee the rollout of Shelly’s full product portfolio. “Shelly has a strong, forward-looking product range that aligns perfectly with the needs of modern households and smart buildings,” he said. “My goal is to establish Shelly as a leading brand in Poland, build strong sales partnerships, and drive the next phase of our technology adoption.”
Strengthening Global Presence
Already active in more than 130 countries, Shelly Group continues to expand through strategic investments and expert leadership. The new subsidiary underlines the company’s mission to deliver sustainable, energy-efficient IoT solutions to households and businesses worldwide.
